Webinar Recap: Time Saving Hacks To Grow Your Small Business
Earlier this month Viraltag teamed up with SuperTasker, a platform for outsourcing and managing digital tasks, for a webinar on growth. We shared time saving strategies to help small businesses grow their brands by making the best use of content. With the right strategies, creating and reusing content can be the most efficient way to quickly meet your marketing and growth goals.
If you missed the webinar, you can watch a recap below.
We also shared the deck from the webinar in a slideshare.
We mentioned a lot of tools and tricks during the webinar that you can use to create, curate, and …
5 Brands That Make Customers the Star on Social Media
Are you relationship material? Or do you, ahem, only talk about yourself?
A study by Edelman found that 87 percent of people want meaningful interactions with brands, but only 17 percent believe that brands deliver them.
About two-thirds of the survey respondents said their relationships with brands are one-sided. In other words, they feel that they’re the ones giving to the relationship and that brands only take.
Yikes. That’s a lot of relationship issues. So what does all this mean for your business?
Edelman says consumers want brands that are more participatory and engaging. Your customers long to be part of things. …
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5 Tools To Use To Manage Your Instagram Account
If you are starting to take Instagram more seriously, you’re not alone. More brands are spending more time on Instagram and seeing better results than nearly anywhere else on the web.
Not surprisingly, many services have popped up to help you better manage your presence there. If you’re looking for support, here are five tools to try out and how they stack up.
Scheduling: Sprout Social does not offer Instagram scheduling.
Engagement: Limited engagement directly on Instagram. Respond to comments posted to your Instagram features directly from your Sprout Social dashboard.
Image Creation: Sprout Social does not offer image creation tools.
Image Optimization: Sprout Social does not …
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Scheduling to Instagram? Hootsuite Vs. Viraltag
That’s awesome you’re taking Instagram more seriously. We are as well.
Click here to read about using Instagram with Viraltag.
If your plan to take it seriously includes making a plan for your Instagram posts and scheduling them in advance, you now have choices.
We took a look at two of your best choices. Here is how Viraltag stacks up against Hootsuite.
Can I schedule directly to Instagram?
Hootsuite ✓
Viraltag ✓
You can schedule posts directly to Instagram through Viraltag and Hootsuite. Both Viraltag and Hootsuite require the same steps to post, involving their own mobile app. When a photo is scheduled, the user receives a notification on …
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Schedule To Instagram With Viraltag
Finally, Instagram is here on Viraltag! Beginning today, you can use Viraltag to schedule posts directly to Instagram. No more forgetting to post a photo when you know your audience is most likely to see it.
With 300 million users on Instagram, it is the fastest growing social network for adults in the U.S. You can’t afford not to take Instagram seriously. By serious we mean setting a content sharing and engagement strategy connected to your business goals, and executing on that strategy consistently.
The brands that are doing exactly that are already seeing a huge payoff. Posting on Instagram is …
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3 Things Social Media Managers Can Learn from Filmmakers
At more than a century old, filmmaking is an ancient art compared to social media. In the last one hundred years, filmmakers have developed and honed storytelling techniques that have become de rigeur in the industry.
Social media managers trying to tell a story about their brands can learn a lot by paying attention to these masters. The medium is different but the art can be the same.
Here are three techniques all social media managers should study.
1. Storyboarding
Filmmakers plan ahead and know in advance what shots they need. Storyboards are hand-drawn (and often now, computer-generated) animations that serve as a visual outline. …
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5 Instagram Tips I Learned By Posting for a Teen Book Festival
If your business is trying to reach teens, Instagram is where to find them. In a survey of teens this summer, 32 percent named Instagram as the most important social network.
I’ve gotten a firsthand glimpse of what teens enjoy on their go-to social network through my volunteer gig for the Texas Teen Book Festival. Held each fall in Austin, Texas, the festival brings beloved YA (young adult) authors like Jenny Han and Suzanne Young to town and draws flocks of teen (and grown-up!) fans to see them.
One of the ways I help out is posting to the festival’s …
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Webinar Recap: Mapping Your Pinterest Strategy
We hosted a fun and very educational webinar yesterday with Pinterest strategy expert Anna Vanlandingham, of the blog PinterestPro.com. She walked us through how to navigate Pinterest and determine how to best drive your business or brand to success on the platform.
If you missed the webinar in person, make sure to check out the recording. You can watch the video here.
Or check out the slide deck we shared on SlideShare.
Anna shared some great insights during the presentation. One especially valuable piece of advice was around timing and topic. Certain days of the week are more popular for certain topics on Pinterest. …
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How I Do Pinterest: Katie Carlson, ImproveNet/CraftJack
What does it take to succeed on Pinterest? Some Viraltag users with serious Pinterest mojo are taking us behind-the-scenes of their daily routines. Today, we meet Chicago-based Katie Carlson, who does content marketing and social media for ImproveNet.com. The home-improvement site has been owned by CraftJack, a service that connects home-improvement professionals with homeowners, since 2013.
It’s fitting that Katie Carlson pins home-improvement ideas from an office that won an award for interior design.
Katie Carlson of CraftJack/ImproveNet
At CraftJack’s headquarters, the entry hall is a series of portals that represent phases of a home construction project. The theme …
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Six Instagram Strategies We Learned From The Man Repeller
It’s not easy to stand out in the competitive world of social media. Just because you have a solid idea and a phone with a built-in camera doesn’t mean you can grow your Instagram following accordingly.
So when it comes to building your brand, it’s important to learn from those who have done it well. Of the many fashion bloggers out there, Man Repeller’s Leandra Medine stands out with her witty comments, unique perspective and different fashion shots ranging from selfies, to street shots to product photos.
What first began in 2010 as a blog to beef up …
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